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Unlocking home-ownership, for all.

A house
A coin
A house

Our Story

Fable is on a mission to deliver the UK’s first rent-to-own digital platform solving the deposit problem and building the UK’s largest private residential fund.  

There are 13 million people in the UK living in 4.4 million rental properties generating £86 billion in annual rental income. Of these 4.4 million renters, 3.5 million want to buy their own home which represents over £800 billion value in property and equates to £69 billion in annual rental income.

Founded by an experienced team of serial entrepreneurs, supported by industry leaders backed by Fuel Ventures.

The Leadership Team

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contact@fable.rent
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